Sophy Gray | March 31st, 2011

Symantec invite their sales team to feel the Valentine’s love

Symantec e-match screenshot

It’s a challenge most vendors have. In one corner is a large sales team. In another corner is an army of partners that can help them to close, or grow, an opportunity. But how to match them up?

This is the issue Symantec came to us with. Our solution? E-Match. A rather clever secure website, with a database back end, that matches opportunity to partner.

With some quirky creative that ties into finding your perfect match (it was launched on Valentines Day after all) the sales person can search for their perfect partner by making selections from a series of drop downs, and then be presented by a summary of most appropriate partner to work with, with a % score to show how well suited they are.

The results? Well it’s early days but 100% of the sales people we’ve launched it to think it will help them get new business.