Toshiba’s DataSheet Creator

Datasheets are used to help explain the benefits and specifications of particular laptops. However, as Toshiba have such a huge range of laptops, it can prove both costly and timely to produce a datasheet for every model. We proposed a datasheet creator application that would automate the production of any business laptop datasheet, pulling all the specifications and descriptions from the Toshiba website, therefore ensuring the details are always up to date through a direct XML feed.

The datasheets are instantly created as a PDF, offering a comparison option between other laptop SKUs in the same family, and a choice of which specifications to include.

The datasheet creator application is live at www.toshiba.co.uk/datasheet. Both customers and Toshiba staff are using the tool and finding it incredibly useful. Marketing contacts are freed up to work on other projects, money is being saved each time a datasheet is produced, and Account Managers can provide their customers with bespoke datasheets as and when needed.

What started with just business laptops has now progressed to a consumer laptop version, and also a TV version; and we also have a Digital Imaging version in the pipeline.